Abuse of the Dominant Position with Predatory Pricing Strategy // Zloupotreba dominantnog položaja strategijom predatorskih cijena

Aleksandar Bogojević

Апстракт


The abuse of a dominant position is a way of disrupting the market competition of business entities, which leaves heavy consequences on the market structure. One of the forms of abusing the dominant position is using the predatory pricing, as a strategy that is increasingly in practice today for the purpose to eliminate competition in a particular market and that practice is very difficult to prove. Through this work, attempts are made to determine the parameters that will distinguish the occurrence of normal market competition, where business entities eject their competitors from the market through their better and better quality products, from the predatory behavior, as a form of prohibited competitive activity. AKZO test as a basic test for determining predatory behavior is primary used to make a distinction between acceptable and unacceptable behavior. The rules on abuse of a dominant position by applying predatory prices, both in domestic and EU competition law, are also considered and analysed, as well as basic legal issues that are relevant for determining abuse using the predatory pricing strategy, particularly the issue of proving predatory behavior, as well as the question of justifying such behavior by calling to harmonize behavior with competitors’ behavior.


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DOI: http://dx.doi.org/10.7251/GFP1909226B

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UDK: 34

ISSN 2232- 9668          EISSN 2232-9684

Izdavač/Published by
Panevropski univerzitet ’’Apeiron’’ Banja Luka
/Pan-European University ’’Apeiron’’ Banja Luka
Pere Krece 13, 78000 Banja Luka, Bosna i Hercegovina
www.apeiron-uni.eu

Odgovorno lice izdavača
Darko Uremović, Bosna i Hercegovina

Urednik izdavača
Dr Aleksandra Vidović, Bosna i Hercegovina

Glavni i odgovorni urednik
Prof. dr Vladimir Čolović, Bosna i Hercegovina

Zamjenik glavnog i odgovornog urednika
Prof. dr Duško Medić, Bosna i Hercegovina

Urednik
Dr Aleksandra Vidović 

Izdavački savjet

Akademik prof. dr Rajko Kuzmanović, Bosna i Hercegovina
Prof. Dr. habil. Dr. Wolfgang Rohrbach, Austrija
Mr Siniša Aleksić, Bosna i Hercegovina
Darko Uremović, Bosna i Hercegovina
Prof. dr Esad Jakupović, Bosna i Hercegovina
Prof. dr Ilija Babić, Srbija
Prof. dr Danče Manoleva-Mitrovska, Makedonija
Prof. dr Drago Radulović, Crna Gora
Prof. dr Ljubinko Mitrović, Bosna i Hercegovina
Prof. dr Duško Medić, Bosna i Hercegovina

Uređivački odbor

Prof. dr Vladimir Čolović, Bosna i Hercegovina
Prof. dr Duško Medić, Bosna i Hercegovina
Prof. dr Ljubinko Mitrović, Bosna i Hercegovina
Akademik prof. dr Zoran Rašović, Crna Gora
Prof. dr Vlado Belaj, Hrvatska
Prof. dr Stanko Bejatović, Srbija
Prof. dr Vesna Rijavec, Slovenija
Prof. dr Tatjana Zoroska-Kamilovska, Makedonija
Prof. dr Dragan Jovašević, Srbija
Prof. dr Jovan Ćirić, Srbija

Lektor Prof. Tanja Ančić

Tehnički urednik Sretko Bojić

Web dizajn Siniša Kljajić

Rješenjem Ministarstva prosvjete i kulture Republike Srpske br: 07.030-053-85-4/11, od 04. 05. 2011. godine, “Godišnjak Fakulteta pravnih nauka” Banja Luka, upisan je u Registar javnih glasila pod rednim brojem 614.

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