CONSTRUCTION OF MODELS FOR ANALYZING AND MANAGING OF COMPANY GROWTH FACTORS

Abstract

The purpose of the impact analysis of business factors is locating of separate influences as well as the effects measuring of certain factors, potentials and elements on the business success of the company. Only after identification of direction and the strength of each of the factors, company management can make decisions and take corrective measures to reduce negative effects and increase positive effect of separate impacts. This analysis should include all the effects of the influence on certain element of the business process. It also discovers the effects of activated and used potentials, and the impact of each group of the potentials. Depending on the needs of the system, the variants of the analysis aim to define the factors of primary importance for the observed system. According to the chosen analysis model, there are a different number of elements that will be analysed. The success in business requires the simultaneous use of several models of factor analysis, helping to the management making decisions for optimal decisions needed to manage the company. Modern business systems with large computer capacities, can identify factors with a dominant effect, and also those factors, whose impact in terms of simple data processing was assessed as low relevant. This means that no factor should be ignored if some potentials can be activated by the same. A large set of methods for analysing the impact of business success factors has been developed, making the management responsible for selection of appropriate method.