A STUDY OF MENTAL ACCOUNTING IN SANCTION CONDITIONS IN IRAN

Abstract

Share price is one of the most important data used in economic analysis by decision makers. By comparing the share price of 141 companies before the recent imposed sanctions on Iran (in February 2012) with the share price of the very companies after imposing sanctions (in March 2012), this study aims at finding whether the sanctions have affected the investors’ behavior in buying, selling and their investments or not. For testing the hypothesis, numerical analysis method has been applied; the findings of the study show an increase in total share price index after the sanctions. Consequently, it has been concluded that the sanctions had no significant effect on Iran’s stock market.