EKONOMIJA DIGITALNE BEZBJEDNOSTI

Abstract

As digitalization becomes a cornerstone of economic and societal functions, the importance of security in the digital realm is rapidly escalating. Historically, cybersecurity has been treated primarily as a technical issue, with IT experts and the private sector focusing on safeguarding data, information, networks, and communication channels. The increasing pace of digitalization has propelled the cybersecurity market to unprecedented growth. Yet, despite substantial investments in combating cybercrime, market participants continue to face escalating risks and challenges.
Economists argue that relying solely on private initiatives and technical solutions is insufficient to achieve significant improvements in cybersecurity. Cybersecurity products and services exhibit characteristics commonly associated with market failures, as identified by neoclassical economics. This indicates that cybersecurity is not merely a technical concern, but a multifaceted economic issue influenced by incentives, externalities, and market forces. Addressing these challenges requires an integrated approach, combining technical measures, policy interventions, and economic incentives to mitigate market failures, align stakeholder interests, and promote global cooperation.