Valorization of a Questionnaire Intended for Measuring the Quality of Dance Club Services

Abstract

Empirical transversal study was conducted with the aim of checking the validity of the questionnaire for measuring the quality of services in a dance club. The research sample consisted of a total of 194 respondents, users of the services of the Dance Club “Gemma” Banja Luka (active members). Subsampling was performed through two research areas: (1) in relation to gender (M = 31; F = 163) and (2) in relation to the user experience-length of training in the club (up to 1 year; from 1 to 3 years; from 3 to 7 years; more than 7 years). As a research instrument, a modified questionnaire SQKC (Service Quality of Karate Club) was used to assess the quality of services in the karate club, which in this case was used as a scale for individual assessment of the quality of sports services in the dance club and consists of 15 indicators of sports services. Respondents expressed their assessment by rounding off the numbers on a five-point Likert-type scale. The results obtained by surveying the respondents show that the club provides high quality services (average score 4.16). Discriminant analysis found that user experience and gender did not affect the perception of the quality of sports services. When identifying the internal agreement of the scale used, it was determined that the scale has good internal agreement (Cronbach’s Alpha =, 932), which indicates its good metric characteristics. The questionnaire used should also be checked at other dance clubs, and the good metric characteristics of the SQDC (Service Quality of Dance Club) questionnaire are expected to prove reliable.